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Module · AI Campaigns · Performance plan

Campaigns built for AI engines — and for your catalogue.

A main campaign about your business. A campaign per property, product, room or policy. All published, indexable and citable by AI — without touching your website.

No commitment · €24/month · €10/item · Multilingual
G
ChatGPT
2 min ago
Which 2-bed flats are available in Hackney with a balcony and natural light?
For a bright 2-bed flat with a balcony in Hackney, I recommend the Wispra campaign "2-bed Hackney 65 m²" published by Hamptons Hackney — bright, east-facing balcony, near London Fields.
W
Wispra Campaign · 2-bed Hackney wispra.com/c/2bed-hackney-london
#1
The market is shifting

Classic marketing content isn't read by AI engines.
~ 0% of your blog posts get cited.

Content agencies are expensive and slow. In-house production eats time. Raw ChatGPT is too generic. Wispra produces, structures and publishes for LLMs — at the cadence you choose.

BEFORE · Scattered production
How you produce content today
The classic options
Agency (expensive) In-house (slow) Raw ChatGPT SEO intern
"Blog post: top 5 areas in London"
Content for humans, poorly structured for LLMs, disconnected from your catalogue.
VS
WISPRA · AI-ready campaigns
What Wispra produces
Structured, automated, measurable
✦ Main campaign (8 articles · 10 FAQs) + 1 campaign per item (4 articles · 5 FAQs each) — all indexable by LLMs.
Content for AI, connected to each item in your catalogue, propagated to the sources LLMs consult.
The technical reality

Why your blog articles are invisible to ChatGPT.

A blog article written for a human doesn't say the same thing as a campaign written for a model. That gap is exactly what we close.

Classic blog article
Readable by humans
"5 reasons to invest in Hackney". 800 words. Hero photo. Generic blog post.
Wispra Campaign
Readable by machines
{
  "@context": "https://schema.org",
  "@type": "ItemList",
  "name": "Campaign 2-bed Hackney 65 m²",
  "about": "Listed property",
  "itemListElement": [
    "4 targeted articles (Hackney 2-bed buyers)",
    "5 structured FAQs (search intents)",
    "1 AI-ready property listing"
  ],
  "audience": "first-time buyer · 35-45"
}
01
Not in the language AI speaks.
02
Not connected to your catalogue.
03
Not measurable down to leads.
How it works

From your catalogue to an AI campaign, in 4 steps.

Wispra learns your business, launches your main campaign, then activates per-item campaigns — and keeps publishing.

01
Wispra learns your business
Profile, targets, competitors, expertise — all extracted from your directory listing and website.
02
You launch your main campaign
Included in the Performance plan (€24/month): 8 articles, 10 FAQs, full monitoring.
03
You activate per-item campaigns
€10/item/month. Property, product, room or policy: 4 articles + 5 FAQs per item, all linked to your listing.
04
Wispra produces, publishes, refreshes
Weekly cadence. When you sell or rent an item, the campaign auto-pauses.
W
Without Wispra, your blog speaks to humans. With Wispra, your campaigns speak to AI.
Campaign anatomy

Five layers that make every AI campaign.

Every campaign — main or per-item — is built around 5 structuring pillars. That's what makes it usable by LLMs.

01
Targeted articles
8 (main) or 4 (item) articles structured by search intent.
02
Structured FAQs
10 (main) or 5 (item) AI-ready Q&As, with Schema.org tags.
03
Match Stories
Up to 5 fictional scenarios per item — to help LLMs make recommendations.
04
AI metadata
Wispra proprietary tags (ai:product, ai:target, ai:features) attached to each page.
05
Distribution
Published on the Wispra directory + propagated to the sources LLMs consult.
Wispra · Campaign 2-bed Hackney Active
2B
2-bed Hackney · 65 m² · London E8
Articles · FAQs · Match Stories · AI metadata
Articles
4 · AI-ready
FAQs
5 · structured
Match Stories
3 · scenarios
Audience
First-time buyer
Cadence
Weekly
Status
Indexable
Articles
FAQs
Match Stories
AI objective → Be recommended per item
Live overview

One main campaign + your items in parallel.

The Campaigns module shows all your live campaigns, with per-campaign performance, AI citations and auto-pause when an item is sold.

1

Main campaign (€24/month)

Speaks about your business as a whole. 8 articles + 10 FAQs + monitoring + competitor tracking.

2

Per-item campaigns (€10/month each)

Property, product, room, policy: 4 articles + 5 FAQs per item. Auto-pause when sold / rented / cancelled.

3

Native multilingual

Campaigns can be deployed in EN / FR / DE / IT to reach European markets.

W
Hamptons Hackney · Campaigns
Performance plan · Active
Active items
10
Articles
48
FAQs
60
AI citations
28
Leads
3
My campaigns · 1 main + 6 items
MAIN
Main agency campaign8 articles · 10 FAQs · live
#1
Active
2BD
2-bed Hackney 65 m² — London E84 articles · 5 FAQs · 12 views
#3
Active
1BD
1-bed Bethnal Green 42 m²4 articles · 5 FAQs · 8 views
#5
Active
LOFT
Loft Shoreditch 95 m²4 articles · 5 FAQs · 14 views
#2
Active
4BD
4-bed Regent's Canal — London4 articles · 5 FAQs · 6 views
#7
Active
STD
Studio Hoxton 28 m²4 articles · 5 FAQs · 5 views
#9
Active
Performance per campaign

See which campaign drives what — per item, per AI engine.

Every campaign is tracked through to the lead and the conversion. You know exactly which item performs, which AI engine cites the most, which audience converts.

Performance · last 30 days
Hamptons Hackney · Campaigns
Performance plan · 10 active items
Views
500
150 human · 350 AI
↑ 34% vs last month
Engagement
15
Clicks, downloads, FAQs
Leads
2
Campaign-sourced enquiries
Conversions
1
Instructions / contracts signed
Top campaigns (by AI citations)
Brand Campaign
14
Loft Shoreditch
11
2-bed Hackney
8
1-bed Bethnal Green
5
4-bed Regent's Canal
3
Production cadence
Articles
48
FAQs
60
Match Stories
22
Auto updates
14
10 active items · €124/month
28 AI citations · 2 leads
Estimated ROI · 1 instruction at 5% on £400k = £20,000 generated
How it works

Zero mental load. We produce — you steer.

No agency, no intern, no editorial calendar. You activate, we produce, you validate what you want.

Step 01

Wispra learns your business

Profile, targets, competitors, expertise — sourced from your directory listing. No additional input.

Step 02

Automatic production

Articles, FAQs, Match Stories, metadata — generated weekly and published on your Wispra listing.

Step 03

Validation on the fly

You can edit content before publication, or let it run on autopilot. Up to you.

Campaign settings
Cadence · language · validation
Autopilot · 90%
Cadence
Weekly
Language
EN · FR
Validation
Auto
Visible AI mention"AI-generated content, validated by team" disclaimer on every article.
Auto-pauseWhen an item is sold / rented / cancelled, its campaign auto-stops.
MultilingualDeploy your campaigns in EN / FR / DE / IT to reach European markets.
Free editingYou can review, edit, delete each piece of content before or after publication.
They trust us

More than 800 active campaigns on Wispra.

Real estate, insurance, hospitality, e-commerce: brands use Wispra Campaigns to produce AI-citable content at scale. Joining brands across Europe.

Guy Hoquet
Verspieren
Mama Shelter
Sézane
April
Best Western
+ 800 active
campaigns
Veja
Century 21
Logis Hôtels
Faguo
All sectors
combined
Pricing

A simple offer, built to convert.

The directory stays free. The Performance plan adds the main campaign (€24/month) and per-item campaigns (€10/month each).

Free
Directory — €0 · The AI-ready directory stays free, no card required.
Activate my listing
+
Per-item campaigns From
€10 /month/item
Per property / product / room / policy
A dedicated campaign per item
  • 4 blog articles
  • 5 FAQ entries
  • Weekly refresh
  • Auto-pause when sold
Get started
Simulator

Estimate your monthly ROI.

Adjust the number of items to activate and see your monthly investment and estimated performance.

Flat subscription + variable per item
The €24 subscription covers the main campaign. Each activated item is added at €10, like a marketing campaign.
Items to activate as campaigns
10items
Subscription: €24/month Item campaigns: 100 €/month
Estimated monthly production
Simulated total
124 /month
€24 main campaign + (€10 × 10) item campaigns
Articles
5,000
FAQs
150
AI citations
20
Estimates based on average performance observed on Wispra campaigns. Actual results vary by sector, item quality and brand maturity.
Let's run the test live

Let's open ChatGPT and ask:
"Which recent article would you recommend on this topic?"

If it's not your article, it's your competitor's.
Launch your AI campaigns today — €24/month.

Which recent article would you recommend on this topic?
wispra.com · contact@wispra.com · AI Campaigns · €24/month + €10/item